Shenty Blog

Greenwashing nella moda
Greenwashing in fashion
Greenwashing, what it means and how it is used by the big fashion brands to try to "clean up" themselves of the dirt they have on. Read more...
Alla scoperta della collezione 4Earth
Discovering the 4Earth collection
Discovering the 4Earth collection, our first creation. Analysis and description of the concept and products of the collection. Read more...
La Nascita di Shenty Parte 4
The Birth of Shenty Part 4
Final chapter of Shenty's "Origin Story": the choice of name and logo and their meaning. The decision to inform people on the issue of environmental sustainability. Read more...
L'importanza delle certificazioni tessili
The importance of textile certifications
Transparency and quality are what a certification attests. But who are the certifying bodies? And what is their certificate issuing procedure? Read more...
La Nascita di Shenty Parte 3
The Birth of Shenty Part 3
Third part of the story that tells the birth of Shenty; the difficulty in finding a name for the brand, and the pact with environmental sustainability. Read more...
Slow Fashion cosa significa?
What does Slow Fashion mean?
What is meant by Slow Fashion? What are the real differences with Fast Fashion? We will try to give you an exhaustive answer within this article. Read more...
La nascita di Shenty Parte 2
The birth of Shenty Part 2
Second part of the story that tells the birth of Shenty; discover the path of an idea that became a project and later a reality. Read more...
T-shirt in cotone organico: le differenze
Organic cotton t-shirt: the differences
Real differences, the merits and qualities of organic cotton explained in a simple and concrete way. Read more...
La nascita di Shenty Parte 1
The birth of Shenty Part 1
First article of the Shenty Blog, discover the birth of the Brand and follow our story to get to know us better and understand our mission and passion. Read more...